Despite the adverse international circumstances created by the Russia-Ukraine crisis, the (data-driven) optimism that tourism will significantly grow this year showed the participants in the 5th Tourism Conference entitled “Northern Greece: A year-round destination,” organized on May 4, in hybrid form. The event brought together several entrepreneurs, tourism sector representatives, consultants, academics, students, local authority officials, and executives of the relevant administrative authorities focusing on mapping the new business environment, highlighting changes in consumer behavior, and suggesting adaptation strategies. Moreover, the event pointed out the endorsement of sustainable practices and appropriate technological solutions.
On behalf of Clio Muse Tours, Daphne Tsevreni (co-founder and CRO) joined the conversation on “Technology and tourism enterprises” facilitated by Mr. Dimitris Mallas, sharing thoughts and insights with Dr. Ioannis S. Pantelidis and Mrs. Katerina Saridaki.
Watch the full panel and Mrs. Tsevreni taking a stand.
The conference was organized by the four bilateral Chambers: American-Hellenic Chamber of Commerce, French-Hellenic Chamber of Commerce and Industry, German-Hellenic Chamber of Commerce and Industry, and Italian-Hellenic Chamber of Thessaloniki.